From Fashion School to Full Creative Freedom: The Story Behind Luka Chuppi

From Fashion School to Full Creative Freedom: The Story Behind Luka Chuppi

Ever since I graduated from fashion school, there’s been one thing I’ve been chasing — freedom.

Not just any kind of freedom, but the kind that lets me create without limits, express without filters, and build something that’s entirely mine.

After spending years experimenting, sketching, designing, and dreaming, I realized what I truly needed was a space where I could bring all those ideas to life — on my own terms.

That space is Luka Chuppi.

More than just an online store, Luka Chuppi is a reflection of everything I love — bold self-expression, playful energy, street culture, Indian roots, and handcrafted creativity. It’s a platform where fashion isn’t just worn — it speaks, it tells stories, it connects.

Every product you’ll find here is designed with intention. It’s personal, it’s fearless, and it’s ever-evolving — just like me, just like you.

I’m beyond excited (and a little nervous) to finally put this into the world. But if there’s one thing I’ve learned, it’s this:
Start before you’re ready. Create before it’s perfect.

Welcome to Luka Chuppi — where the game is style, and the rules are mine.

 

Back to blog